Fine Old Posters

The only gallery on Maryland’s Eastern Shore for original vintage posters

  • Home
  • Purchase
  • Visit
  • Contact
  • Facebook

410-745-6009 |

Home > All Vintage Posters > Products

PHILIPS / QUEL CHOIX!

PHILIPS / QUEL CHOIX! posterView Larger Image

It is difficult to realize today the devastating impact WW II had on post war civilian life in Europe.  This poster presents the early 1950’s refrigerator almost as a novelty item.

From Wikipedia,org:  According to the 1946 French census, 31% of urban households had no water or electricity.  In rural areas that figure increased to 80%.

From today’s perspective it is difficult to realize that by 1954 only 7.5% of French homes owned a refrigerator.  By 1959 that figure increased to 20.5% and to 72.5% by 1968.

The choice is yours says a smiling mid-century woman. Here are the early days of Philips’ modern refrigeration. The poster image is enlivened by artist Fix-Masseau’s brilliant use of bright colors popping out to accent the new refrigerators.

  • Year: n.d. (mid-1950's?)
  • Artist: FIX-MASSEAU (1869 - 1937)
  • Condition: A Linen backed
  • Size: 46 x 63.5 inches
  • Price: $900

Other Posters You Might Like

  • utilisez l'electriciteUTILISEZ L’ELECTRICITE »
  • electro-mecaniqueELECTRO-MECANIQUE / CEM »
  • LAMPES DESAYMAR »
  • le matin / fletrieLE MATIN / FLETRIE ! »
  • All Posters
  • Cycles/Boats/Autos/etc
  • Exposition/Exhibition
  • Entertainment
  • Food and Drink
  • Maitres de l’Affiche
  • Products
  • Sports
  • Travel
  • Patriotic/War/Propaganda
    • All countries after 1920
    • All countries before 1920
  • Artist List

   410-745-6009
 posters1938@gmail.com
 Follow us on Facebook

The only gallery on Maryland's Eastern Shore for original vintage posters

405 S. Talbot Street
St. Michaels, MD

Fri & Sat: 10:00 a.m. – 5:00 p.m
Sun: 10:00 a.m. – 4:00 p.m

Site Design & Development by Rocketkoi